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Who Buys Property in Retirement Communities Anyway?

by Scott Wellman

Over the past few months, I have had the pleasure of spending a fairly substantial amount of time in the retirement communities of the NW Valley. As we have merged with another office, we now have an office full of producers who know that area like it is nobody's business! RE/MAX has always been known for innovative thinking and a high caliber of agent and this office is no exception.

Again this week, I went on tour with our agents in that area and I am surprised (quite honestly) at some misinformation that has been accepted as "truth" among some very intelligent people...

Some are under the impression that you have to spend money on targeted advertising for a specific group within their own geographical area. While I certainly see some value in advertising to a group of potential sellers, exactly the OPPOSITE is true when it comes to what consumers look for when buying or selling a home in this area...

Here are some facts:

  • 94% of Buyers start their home search on the internet. Simple fact. ARTICLE IS HERE
  • Next to Arizonans, Canadians are the largest group of real estate purchasers in Arizona. Stats on that RIGHT HERE
  • People who live in retirement communities are not the ones buying in that same community a majority of the time.

How important is marketing and branding? VERY important. Your personal brand can be destroyed by being affiliated with an ineffective brand. If you are not known outside your area (where buyers are coming from), you better hope your company is!

How can you effectively market your sellers home to those outside the area? Would your seller be better served if you could do so? Could you benefit from leads handed to you from outside the area? What if those leads were referral fee free?

How many times have you heard "OH...I am retiring in Sun City and looking to move to Sun City West"? NEVER. Does anyone "outside the walls" know who you are and who you represent?

If you would like answers to any of these questions, please contact me today. I appreciate any feedback you may have!

 

 

5 AWESOME Places to Visit in the West Valley

by Scott Wellman

OK...I admit it. I am particularly fond of the West Valley. I live and work here and have for almost 17 years. Here, in no particular order, are FIVE great things I have found to see in the West Valley:

1) White Tank Regional Park. I wrote about it in a past blog. I had not been there and when I went, I was truly STUNNED at what an idiot I am for not going there before! Check it out HERE

2) Cerreta Candy Company tour. It is chocolate and you can take a tour. Enough said. LOOK HERE

3) Cabelas. No matter what your age. Giant aquariums full of game fish are cool. Add an Arizona wildlife exhibit and...oh man! My true redneck starts coming out! Check it out HERE

4) Baseball. It is nearly year-round here! Pro, semi-pro, Little League, whatever! My personal favorites are MLB Spring Training and Arizona Fall League. Fall League is great to get autographs and pictures with future big-leaguers!

5) Visit Wickenburg. It is just a whole different world there. The drive is not too bad from the West Valley and they have periodic events that are family-friendly and different from anything you get in the "big city". Check it out HERE and if you decide you love it TOO MUCH, you can get more information on the area and particulars on the housing market by visiting my friend SERGIO HORCOS' website RIGHT HERE

As always, I would love to hear any other suggestions and I might even use yours in a future blog!

JUST MY THOUGHTS Cool

9 Cool Things to Do with Your Kids this Fall

by Scott Wellman


As the weather cools off a bit, many begin thinking of actually going outside their homes to do something! I know it is a foreign concept after a Summer of relentless heat, but it happens every year. Here are a few things to do with your kids this Fall:

1) Go Fishing. Many of the urban lakes are very accessible and an urban fishing license is inexpensive. License info is HERE

2) Build and fly a kite. Younger kids always enjoy this and enjoy you being there with them! How? INSTRUCTIONS

3) Find a FREE concert or festival. Many communities offer them free. Just hope it is not THESE GUYS

4) Go on a hike. The White Tanks in the West Valley are AWESOME and you can see petroglyphs. Trails range from very easy  up to difficult. Take some water and maybe a snack or two! Info can be found HERE

5) Go on a picnic. Nearly every community has a GREAT park for a picnic and some frisbee. One of my favorites is the Courthouse Square in Prescott. Great lawn there and always much cooler! Check it out RIGHT HERE

6) Go watch some baseball. Arizona Fall League is a GREAT value and teams are located around the Valley. More info HERE

7) Organize a neighborhood wiffle ball game. I do this one often. We invite all of the kids (and parents) from all over the neighborhood to participate and come up with our own rules. Cheap and fun and gets you talking to your neighbors!

8) Go on a biking adventure. In your neighborhood or in the mountains, there are great places to ride and spend time together doing something active.

9) Go hit golf balls. My favorite place in the West Valley is HERE

10) BONUS!! Hit a haunted house! There are a few to be found, but the best I have seen is at Fear Farm in the SW Valley. Check it out HERE

Just realized I told you to "go fly a kite" and to "take a hike" in one blog. Do both!

 

JUST MY THOUGHTS Cool

Memories of 9/11

by Scott Wellman

As we come closer and closer to the 10th anniversary of the events of September 11th, I cannot get a few things out of my head. Here I sit at 9:00pm at my kitchen counter reflecting on where we have come as a country since that terrible day 10 years ago. But, I also reflect on where I have come as a person.

It is hard for me to write much on this topic, as I feel that there is no way I can understand or even describe the feelings felt by so many who lost loved ones that day. First responders, military personnel, citizens of New York, employees at companies based in the twin towers, spouses, brothers/sisters, parents, family and friends...so many lives immediately impacted by a senseless tragedy.

I am not here to argue or to teach. I am not here to debate points or to try to put anything into perspective. Tonight, I am simply here to write what I am feeling.

It is common knowledge that during that time period surrounding these events, we came closer as a nation. I watched it happen just like you did. My initial reaction was exactly that...instant. I called a military recruiter and asked how I could go about possibly re-enlisting. I felt it was the least I could do. While I am not sure if I would have followed through on that reaction, I certainly made the call with the best of intentions. I was not sure of everything I was feeling, but I know that NOBODY messed with the good 'ol U.S. of A!!

What happened to those feelings of immense patriotism and unbridled pride? Where did they go? When did they go? I really don't remember. Am I still proud of my country? YES. Would I fight to protect it if asked to do so? YES. Do I feel that there is somewhat less that I am proud to protect? HONESTLY...MAYBE.

Like most, I am tired of the politics. I am tired of my benefits being slashed while elected officials get pay increases and MUCH better medical and retirement benefits than those who put themselves in harm's way every day. I am tired of the lies and dishonesty. I am tired of our elected officials getting away with murder. I am JUST PLAIN TIRED...

But...

There are some things I am not tired of yet. I am not tired of living in a house with a roof over my head. I am not tired of having three meals every day (Have you SEEN me??!!). I am not tired of my job. I am not tired of our military members tirelessly performing their duties despite all of the odds against them. I am not tired of being able to worship in the manner of my choosing without fear of death or persecution. I am not tired of the concepts that this country was founded on and I will forever be proud of who I am and for what I stand.

This Sunday (9/11), I will look forward by looking at what the past has taught me. I will be more grateful than ever. I will spend time with my friends and family and join them in thanking those who make our safety possible. I don't think I will EVER get tired of that.

Just my thoughts...Smile

Displaying blog entries 1-4 of 4

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